BACKGROUND TO INVEST FOR JOBS
In order to create good jobs and improve working conditions and social protection in our partner countries, we bring together the private sector, academia and public administration. The Special Initiative "Decent Work for a Just Transition" works together with companies and investors as well as with universities and vocational schools, chambers of commerce, associations and civil society.
The two largest organisations implementing Invest for Jobs are Deutsche Gesellschaft für Internationale Zusammenarbeit (GIZ) GmbH and KfW Development Bank (KfW) via the facility Investing for Employment IFE.
Other important partners are: - the development organisation sequa, - the German Academic Exchange Service (DAAD), - Engagement Global- and the National Metrology Institute of Germany (PTB).
Under the Invest for Jobs brand, the German Federal Ministry for Economic Cooperation and Development (BMZ) has put together a package of measures to support your investment activities that have a high impact on employment in Africa. The Special Initiative "Decent Work for a Just Transition" – the official title - offers you comprehensive advice, contacts and financial support to overcome investment barriers.
The development objective is to work together with companies to create up to 100,000 good jobs and to improve working conditions and social protection in its eight African partner countries: Côte d’Ivoire, Egypt, Ethiopia, Ghana, Morocco, Rwanda, Senegal and Tunisia. The Special Initiative thus is assisting with the implementation of the G20 investment partnership Compact with Africa and BMZ’s Africa Strategy.
Many African markets are dynamic and vibrant: a young population, the growing availability of labour and skilled workers as well as the integration into global value chains offer attractive opportunities for companies. If you want to invest and are confronted with obstacles, we can assist you with advice, contacts and financial support.
Good things happen when the public and private sector pull together. Assuming fair play, we invest when you invest. And: the project must be beneficial to your company as well as to other companies and interested parties in the partner countries. We can thus create genuine win-win situations: business opportunities for your company and good jobs in the partner countries. Our eight partner countries are Côte d’Ivoire, Egypt, Ethiopia, Ghana, Morocco, Rwanda, Senegal and Tunisia.
Through our projects, we want to contribute to the social-ecological transformation of the private sector and to the economic empowerment of women.
Promoting sustainable business activities
In Africa, as elsewhere in world, the private sector is facing a transformation of huge proportions: the aim is to become climate neutral by the middle of the century while making this transition socially just. In line with the just transition approach, we seek to combine climate and environmental protection with the creation of good jobs. To do so, we promote investment that creates employment in environmentally relevant areas, such as the renewable energy, e-mobility and recycling sectors. In addition, we support companies from all sectors of the economy in establishing digital, sustainable and resource-efficient business models. Together, we can thus create future-proof jobs and company structures in our partner countries.
Empowering women in the private sector
The economic empowerment of women is vital for sustainable, social and just development. This is where we come in: we provide tailored support to companies so that they can create more and better jobs for women in our partner countries in Africa. In the long term, this will help advance gender equality in the workplace and contribute to the German Government’s feminist development policy.
If there are barriers to investment or trade – for example a local shortage of skilled labour, insufficient performance of the local supply industry or poor infrastructure – we examine how these can be dismantled to pave the way for investments. For this purpose, we for example conduct project development workshops with companies in Germany and in our partner countries as part of our Business & Invest Lab.
Small and medium-sized are a driver of job creation on the African continent. In order to enhance the competitiveness of SMEs in Africa, we support them in tapping into new markets. At the same time, we promote cooperation between European (particularly German) and African SMEs, for example to strengthen cooperation and supply structures and to internationalise value chains.
We specifically promote attractive business locations and growth industries that promise long-term success in the partner countries, including industrial estates and business parks. These include the automotive and aviation sector in Tunisia, the textiles industry and the agricultural sector in Ethiopia, and the information and communications technology (ICT) sector in Senegal, although our support is not limited to these industries.
The successful applicants come from the sectors industry, education, and fashion. As part of Invest for Jobs, the Facility Investing for Employment (IFE) co-finances more than 6 million euros for their job-creating investments.
Rwanda's capital holds great potential for new digital mobility services like car sharing, ride-hailing, and bike rentals, according to a new feasibility study. These services, known as Mobility-as-a-Service (MaaS), can enhance accessibility, promote eco-friendly transportation, and boost economic growth by creating job opportunities.
Invest for Jobs supports the launch of the Rwanda Global Business Services (GBS) Growth Initiative. This transformative mission aims to support job creation in the GBS sector and position Rwanda as a global GBS destination by facilitating market entry, upskilling the sector’s workforce, and advocating for the interests of companies in GBS.
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