The Good Business (TGB), launched in March 2021, is a COVID-19 response business development program that supports entrepreneurs in Ethiopia. TGB has started with two programs launching simultaneously in Ethiopia: a business development programme for start-ups and the TGB Evolver for small and medium sized enterprises (SMEs). So far 10 start-ups for TGB Accelerator and 8 SMEs for TGB Evolver have been selected. These companies have been supported to set their clear objectives and measurable results, get insights into various entrepreneurial topics, received mentoring, market linkage opportunities, collaboration with fellow participants and branding and marketing services.
Demo days for the Accelerator and Evolver are planned to take place end of May and beginning of June 2021.
The aim of TGP is to help companies by implementing a long-term successful business strategy to improve products, services and sales. It aims to do this by combining training and mentoring with selected experts in groups or individual sessions, connecting to international business networks and the option of establishing investor contacts. In addition, TGB Accelerator- and TGB Evolver participants have the prospect of receiving start-up funding worth up to 225,000 Br and 450,000 Br respectively.
Under the Invest for Jobs brand, the Special Initiative "Decent Work for a Just Transition" of the German Federal Ministry for Economic Cooperation and Development (BMZ) helps sustainably focused businesses to develop and implement their individual growth concepts and expansion strategies through knowledge transfer, mentoring, seed funding and investment options. It focuses on sustainable companies from food & nutrition, style & leisure and health & wellbeing business sectors whose products and services have positive impact on the environment and society.
Together with Invest for Jobs, TGB is being implemented by NOAH Foundation in cooperation with iceaddis and ESCP business school.
The consortium around the company Eranove successfully applied for a grant by the Facility Investing for Employment. The Facility is part of Invest for Jobs. On 26 January 2023, the grant contract for 5.17 million euros was signed in Abidjan. In three years, 14,000 people will attend the various training courses offered by the academy and more than 1,100 jobs are expected to be created.
Since its launch in June 2022, the Soft Landing initiative of Invest for Jobs in Tunisia has facilitated the arrival of 10 European and African IT companies in the country. In return, the companies committed to create over 100 high-quality tech jobs for Tunisians.
To implement BMZ’s development-policy priority areas in the 20th legislative period and to address changing global challenges, the Special Initiative on Training and Job Creation will have a new name and focus. As of January 2023, it will be called Special Initiative "Decent Work for a Just Transition".
Phone: +49 30 / 18 535-28 70 oder -24 51
Fax: +49 30 / 18 535-25 95
Please understand that the Press Office only answers questions from journalists.